Beehiiv
ecommerce-tools
Newsletter platform with built-in growth tools, ad network, and referral programs. Best free tier for newsletter creators.
Seller Stage
Retention & Loyalty
Email, loyalty, subscriptions, and insights — turn one-time buyers into repeat customers.
Acquiring a customer is expensive; keeping one is cheap. Retention turns first-time buyers into repeat purchasers and turns your store into a compounding asset. The tools in this stage help you run email and loyalty programs, manage subscriptions, and use behavioral data to bring people back.
Want higher repeat purchase and retention? These tools help you keep your buyers.
Compare Tool Prices
Starting prices for every tool in this stage, cheapest first.
| Tool | Starting price | Rating | |
|---|---|---|---|
| Beehiiv | Free / freemium | 8.6/10 | Visit |
| ConvertKit | Free / freemium | 8.8/10 | Visit |
| Ghost | Free / freemium | 8.4/10 | Visit |
| Google Analytics | Free / freemium | 8.6/10 | Visit |
| Gumroad | Free / freemium | 8.0/10 | Visit |
| Klaviyo | Free / freemium | 9.0/10 | Visit |
| Ko-fi | Free / freemium | 8.6/10 | Visit |
| Mailchimp Free | Free / freemium | 7.8/10 | Visit |
| Matomo | Free / freemium | 8.8/10 | Visit |
| Medium | Free / freemium | 8.2/10 | Visit |
| Patreon | Free / freemium | 8.2/10 | Visit |
| Stripe Payments | Free / freemium | 9.2/10 | Visit |
| Substack | Free / freemium | 8.0/10 | Visit |
| Tidio | Free / freemium | 8.3/10 | Visit |
| Umami | Free / freemium | 8.5/10 | Visit |
| Plausible | Free / freemium | 8.8/10 | Visit |
| Fathom | $14/mo | 8.2/10 | Visit |
All Tools
ConvertKit
email-marketing
Email marketing built for creators. Visual automations, landing pages, and subscriber tagging.
Fathom
analytics
Simple, privacy-first analytics.
Ghost
automation
Open-source publishing platform with built-in membership, paid subscriptions, and email newsletters
Google Analytics
analytics
Free web analytics for tracking traffic and behavior.
Gumroad
ecommerce-tools
Sell digital products directly to your audience.
Klaviyo
automation
Advanced email and SMS marketing automation with deep ecommerce integration and customer segmentation
Ko-fi
ecommerce-tools
Accept donations, sell digital products, and offer memberships. Zero platform fees on one-time payments.
Mailchimp Free
automation
Free email marketing for up to 500 subscribers with automation, templates, and basic analytics
Matomo
analytics
Full-featured open-source web analytics platform. GDPR-compliant with heatmaps, session recordings, and powerful insights.
Medium
content-creation
Publishing platform for writers and bloggers.
Patreon
ecommerce-tools
Membership platform for creators to monetize audience.
Plausible
analytics
Privacy-first, lightweight web analytics. No cookies, GDPR compliant, <1KB script. Open source and self-hostable.
Stripe Payments
ecommerce-tools
Payment processing for creators selling products.
Substack
content-creation
Newsletter platform for writers to build audience.
Tidio
ecommerce-tools
AI-powered live chat and chatbot platform for customer support, lead generation, and ecommerce
Umami
analytics
Simple, fast, privacy-focused alternative to Google Analytics. Self-hosted with real-time reporting.
Head-to-Head Comparisons
Explore Other Seller Stages
Frequently Asked Questions
What is the best way to increase repeat purchases?
Capture every buyer to email or SMS, then send timely, relevant messages: welcome flows, post-purchase education, and win-back offers. Klaviyo and ConvertKit automate this; loyalty features and subscriptions deepen the relationship.
How do I measure retention?
Watch repeat purchase rate, customer lifetime value, and churn for subscriptions. Pair them with engagement data from Fathom or Google Analytics to see which segments come back and why.
Is email still worth it for ecommerce?
Yes — email and SMS consistently deliver the highest ROI of any retention channel because you own the audience. A well-run flow can outperform paid social for repeat revenue at a fraction of the cost.